- TV Research Vet Alan Wurtzel Steps Down At NBCU
Television News Daily, Wayne Friedman - Tuesday, January 10, 2017
Wurtzel, president of research and media development at NBCUniversal, will become ...
- Measuring The Global Village Was Once Easy -- But No Longer
TV Everywhere, Steve Sternberg - Thursday, January 12, 2017
In the 1960s, Marshall McLuhan dubbed the new electronic media world ...
- NBC's Golden Globes' Digital Blackout: Viewers Wonder If It's TV
TV Watch, Wayne Friedman - Wednesday, January 11, 2017
Sitting in your living room, turning on your universal TV remote. Y ...
- Media 'Splintering' Threatens Our Democracy, Says Obama In Farewell Speech
TVBlog, Adam Buckman - Wednesday, January 11, 2017
The "splintering" of media has resulted in Americans "sorting" themselves into sma ...
- New Hulu Service Wants To Know All About You
VidBlog, P.J. Bednarski - Wednesday, January 11, 2017
Before new Hulu customers for its expanded streaming service gets to sta ...
- Marketing All Star: George Schweitzer
MediaPost All Stars, Joe Mandese - Sunday, January 8, 2017
When George Schweitzer became head of marketing for CBS in the ear ...
- NEW! Farmer-Owned Land O'Lakes Pays Tribute To Farmers In Latest Ad
Out to Launch, Amy Corr - Monday, January 9, 2017
I had no idea Land O' Lakes is a farmer-owned co-op unt ...
- Ups And Downs Of Live TV
Research Brief, Jack Loechner - Tuesday, January 10, 2017
According to Nielsen's third-quarter (2016) Total Audience Report, presented by Jon Lafayett ...
- Higher Golden Globes Ratings, But Has Anyone Seen The Shows?
Television News Daily, Wayne Friedman - Monday, January 9, 2017
On-air TV marketing of TV programs is crucial for economic success. B ...
- 'Cosmo' Inspires Cable TV Series
The Daily Blog, Erik Sass - Tuesday, January 10, 2017
The trend of magazines spawning TV shows is continuing. Iconic women's lifesty ...
- My Crazy Ex-Media Plan: Always Entertaining And Award-Winning - In Small Doses
TV Watch, Wayne Friedman - Monday, January 9, 2017
Fractionalizing TV ratings, a skyrocketing number of programs, more entertainment noise a ...
- 'Taboo' On FX Is First Great Show Of The New Year
TVBlog, Adam Buckman - Tuesday, January 10, 2017
"Taboo," the first great new TV show of 2017, is not ...
- NEW! Green Giant Returns, Jolly And Lifelike
Out to Launch, Amy Corr - Friday, January 6, 2017
The Jolly Green Giant has returned, and he's more lifelike than y ...
- It's All Over But The Data
Research Brief, Jack Loechner - Monday, January 9, 2017
A record $9.8 billion was spent on national, state and local campaign ...
- NFL Regular Season Scores Higher Ad Sales, Lower TV Viewers
Television News Daily, Wayne Friedman - Friday, January 6, 2017
NFL regular-season games -- weekend and prime-time programming -- pulled in $3 ...
- Hearst Acquires Majority Stake In Litton Entertainment, Expands Syndication
Television News Daily, Sara Guaglione - Friday, January 6, 2017
Litton Entertainment specializes in children's television and family entertainment programming, including "Litton ...
- TV Messages On Health Care Need To Address Reality
TV Watch, Wayne Friedman - Monday, January 9, 2017
What does the consumer do to reconcile endless news reports that Obamaca ...
- Speeches About Trump Dominate Golden Globes In La La Land
TVBlog, Adam Buckman - Monday, January 9, 2017
On Monday morning, the headlines on the Golden Globes stories were eith ...
- Creative All Star: Alex Bogusky
MediaPost All Stars, Jack Feuer - Friday, January 6, 2017
Alex Bogusky. What just went on in your head when you re ...
- Looking Green As Ever At 92, Made Over JGG Returns In New Ads
MAD, Larissa Faw - Thursday, January 5, 2017
The Jolly Green Giant, freshly made over by Deutsch and B&G Food ...
- The Mysterious World Of Megyn Kelly
Mad Blog, - Friday, January 6, 2017
At an otherwise fractious and unpredictable time in American politics and med ...
- NEW! Planet Fitness: The Only Place That Doesn't Judge
Out to Launch, Amy Corr - Thursday, January 5, 2017
The world may judge you, but Planet Fitness will not. Think ...
- Turner Kicks Off New Sports Marketing Unit
Television News Daily, Wayne Friedman - Thursday, January 5, 2017
For its networks, including TBS and TNT, Turner Ignite Sports will lo ...
- Nielsen Modifies Preview Of Total Content Ratings
Television News Daily, Wayne Friedman - Friday, January 6, 2017
Nielsen has altered the preview of its Total Content Ratings system. Inste ...
- What Is Trump's Real Objection To An AT&T/Time Warner Merger?
TV Watch, Wayne Friedman - Friday, January 6, 2017
Many analysts are wondering if all this really centers on CNN. Tru ...
- HBO Carrie Fisher-Debbie Reynolds Doc Is This Weekend's Must-See Show
TVBlog, Adam Buckman - Friday, January 6, 2017
HBO's Carrie Fisher/Debbie Reynolds documentary premiering this weekend is nothing if n ...
- Nearly Half Of High-Speed Homes Have Multiple OTT Services
Video Insider, Daisy Whitney - Friday, January 6, 2017
The new year brings a new appetite for video services. According ...
- Google Adding Assistant To Android TVs
Around The Net In Television, Gavin O'Malley - Thursday, January 5, 2017
Google is preparing to add its voice-controlled Assistant to all Android ...
- Frontier Criticized For Broadband Ads
Daily Online Examiner, Wendy Davis - Thursday, January 5, 2017
A watchdog has called foul on Frontier Communications over ads for i ...
- NEW! Live Large By Being Small In Ad For Princess Cruises
Out to Launch, Amy Corr - Wednesday, January 4, 2017
Live large by being small in a 50-second ad for Princess Crui ...