- DirecTV Now Ready, With Lots Of Plans
VidBlog, P.J. Bednarski - Tuesday, November 29, 2016
The new DirectTV Now pay service starting today is a frontal atta ...
- Vizio Presses Judge To Dismiss Privacy Case
Daily Online Examiner, Wendy Davis - Monday, November 28, 2016
Vizo says it would be "fundamentally unfair" to apply a 28-year-old feder ...
- Amazon Ups Sports Options, Preps For Future
TV Watch, Wayne Friedman - Monday, November 28, 2016
Now Amazon is looking up the ante -- exploring live sports streami ...
- Trump To News Media: You're No Fun At All!
TVBlog, Adam Buckman - Monday, November 28, 2016
The news networks lived well and prospered off of Trump's wild presidenti ...
- CNN Buys Beme To Get To Neistat's Next Ideas
VidBlog, P.J. Bednarski - Monday, November 28, 2016
The existing Beme user generated video app goes away at the e ...
- Santa, 'Unsung Heroes' Star In Coca-Cola's Holidays Spot
Marketing Daily, Karlene Lukovitz - Wednesday, November 23, 2016
A social media component will employ influencers to encourage teens to po ...
- Google Creates Branding Issue: Google Cast Vs. Chromecast
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 23, 2016
Google seems to be going through a bit of an identity cris ...
- SVOD Subscribers Forecast To Grow To 112 Million In 2016
Television News Daily, Wayne Friedman - Wednesday, November 23, 2016
In four years, the business is expected to rise another 23% ...
- Total Day October TV Usage Grows 2%
Television News Daily, Wayne Friedman - Friday, November 25, 2016
Boosted by OTT service and Internet-connected TV, total TV viewing grew ...
- Sports, Political TV Fuel National TV Ad Sales In October
Television News Daily, Wayne Friedman - Wednesday, November 23, 2016
National TV advertising sales witnessed a strong October -- nearly 10% high ...
- Lying About What You Watch On TV? Heavens No!
TV Watch, Wayne Friedman - Friday, November 25, 2016
A recent Hulu Insights study of over 1,000 adults who have watch ...
- TV Without Commercials? That Reality Is Already Here
TVBlog, Adam Buckman - Friday, November 25, 2016
Imagine a world where all of television is commercial-free. According to o ...
- Mainstream Media Needs To Recapture Its Investigative Thread, Start A Two-Way Conversation
Red, White & Blog, Philip Rosenstein - Wednesday, November 23, 2016
It was clear since Election Day that the mainstream news media grave ...
- Indie Networks' Ad Share Grows, Cable Does Best
Television News Daily, Wayne Friedman - Tuesday, November 22, 2016
Independent TV networks showed a sharp rise in national commercial impressions f ...
- Forecast: Local TV Ads To Witness Steep Decline In 2017
Television News Daily, Wayne Friedman - Tuesday, November 22, 2016
The double-digit percentage declines are expected, given that 2017 will be ...
- Can Nielsen Really Measure My 17-Year-Old's Media Experiences?
TV Everywhere, Steve Sternberg - Tuesday, November 22, 2016
Watching my son's interaction with both media devices and content makes ...
- TV/Media News Viewers Want More Facts, Less Interpretation
TV Watch, Wayne Friedman - Wednesday, November 23, 2016
If we get our news without interpretation, as Americans say they wan ...
- Much Of TV Might Be Trash, But There Is Plenty Of Treasure Too
TVBlog, Adam Buckman - Wednesday, November 23, 2016
I love television so much that it's inevitable that I would pla ...
- Trump Rails Against Media Executives, Anchors In Private Meeting
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, November 22, 2016
It what was expected to be a cordial sit-down with the president-ele ...
- AT&T Defends DirecTV Zero-Rating
Daily Online Examiner, Wendy Davis - Tuesday, November 22, 2016
AT&T says exempting DirecTV from data caps is not only consistent wi ...
- Lenin Cries In Valentine Vodka's First TV Spot
Marketing Daily, Karlene Lukovitz - Monday, November 21, 2016
In addition to YouTube, the spot is also featured on the distillery ...
- Watch 'The Crown' To Escape Post-Election Woes
MediaDailyNews, Gary Holmes - Monday, November 21, 2016
The late lamentable exercise known as the 2016 Presidential election left ...
- NBCU Invests $200M In 'BuzzFeed' To Up Ad Sales, Video
Publishers Daily, Sara Guaglione - Monday, November 21, 2016
NBCU's most recent investment in 'BuzzFeed' will fund its production of short-for ...
- Empower MediaMarketing Expands Programmatic Offering, Adds TV Inventory
Real-Time Daily, Tobi Elkin - Tuesday, November 22, 2016
Cincinnati-based media agency Empower MediaMarketing said it has expanded its trading platfo ...
- Nielsen Expands Digital Ad Ratings With Insight Service
Television News Daily, Wayne Friedman - Monday, November 21, 2016
Nielsen is launching DAR Publisher Insights, which allows a deeper analysis ...
- NFL National TV Ads Down Slightly, Major Declines In Viewers
Television News Daily, Wayne Friedman - Monday, November 21, 2016
Though NFL viewership continues to take overall double-digit percentage drops through ...
- AT&T, Dish And WPP Group Take Joint Ownership Of Invidi
Television News Daily, Wayne Friedman - Monday, November 21, 2016
Invidi, which provides media companies with addressable TV advertising platforms, will contin ...
- Entertainment, Politics, Business Firings? It's All Porous
TV Watch, Wayne Friedman - Tuesday, November 22, 2016
Politics have always been entertainingly porous. Every major advertising trade magazine a ...
- Who Is Your Favorite TV Character?
TVBlog, Adam Buckman - Tuesday, November 22, 2016
The questions a TV columnist is asked most frequently include: What ...
- On-Target Versus Reach: The Digital World Needs Both To Succeed
MediaDailyNews, Andrew Feigenson - Monday, November 21, 2016
The ability to deliver ads to specific audiences has made digital advertisi ...