- The Netflix Conundrum: New Opportunities, But What Next When People Don't Buy Stuff?
London Blog, Sean Hargrave - Friday, May 6, 2016
Streaming and downloads overtake DVD for the first time. Great for ident ...
- Rachael Ray's Nutrish Pet Food Launches $40 Million Campaign
Marketing Daily, Tanya Gazdik - Friday, May 6, 2016
The brand's primary target/audience is women ages 35-54 with a household Inco ...
- TCM Festival Cements Bonds With Viewers, Announces FilmStruck
MediaDailyNews, Phyllis Fine - Thursday, May 5, 2016
Turner Classic Movies' seventh annual Classic Film Festival draws fans and celebriti ...
- My Even Newer, More Up Front
MediaDailyNews, George Simpson - Thursday, May 5, 2016
I finally took pity on those who moaned that "between the upfron ...
- NEW! Grandma's Cookies Launches Hilariously Awkward Ads
Out to Launch, Amy Corr - Thursday, May 5, 2016
Grandma's Cookies launched four TV spots that will make you laugh uncomfortab ...
- Charter Wins FCC Approval To Acquire Time Warner Cable And Bright House
PolicyBlog, Wendy Davis - Friday, May 6, 2016
The FCC has voted to approve Charter's $67 billion purchase of T ...
- Ellen DeGeneres Dives Into Digital With Original Content Network
Television News Daily, Adam Buckman - Thursday, May 5, 2016
The new network is designed to take advantage of DeGeneres' popularity ...
- Scripps Networks Interactive Shows Strong Ad, Ratings Growth
Television News Daily, Wayne Friedman - Thursday, May 5, 2016
Scripps Networks Interactive posted strong double-digit percentage advertising growth for its fir ...
- Discovery Communications Sees Modest 1Q Ad Gains
Television News Daily, Wayne Friedman - Thursday, May 5, 2016
Discovery Communications earned single-digit percentage gains in revenue and profitability for i ...
- Time Inc. NewFront Unveils OTT Service, Video Expansion
Television News Daily, Adam Buckman - Thursday, May 5, 2016
Time Inc. is creating an advertiser-supported "over-the-top" video service anchored by 'Peopl ...
- This Is Your TV Brain. This Is Your TV Brain Run By An Algorithm
TV Watch, Wayne Friedman - Friday, May 6, 2016
Silly Algorithm. Now ESPN shows us there is more to TV recommendatio ...
- Trump-Clinton Debate Will Be Battle Of The Century
TVBlog, Adam Buckman - Friday, May 6, 2016
So many questions, and one foregone conclusion: A televised debate between Dona ...
- General Electorate Ready For Change, Again
Red, White & Blog, Philip Rosenstein - Thursday, May 5, 2016
Traditional party platforms have been anathema to the electorates of either par ...
- Turner Broadcasting Sees Ad Gains, Higher CNN, NCAA Results
Television News Daily, Wayne Friedman - Wednesday, May 4, 2016
Time Warner's Turner Broadcasting witnessed single-digit percentage increases in advertising revenue ...
- Hulu's Upfront Message: Think Of Us As TV, But 'TV Redefined'
Television News Daily, Adam Buckman - Wednesday, May 4, 2016
With a growing list of original shows, Hulu positioned itself more li ...
- Sinclair Scores Big In Q1 With Political Spots, Double-Digit Ad Sales
Television News Daily, Wayne Friedman - Wednesday, May 4, 2016
Thanks to a healthy political advertising market, Sinclair Broadcasting group posted stro ...
- Fox Earns Modest Overall Ad Gains, U.S. Cable TV Soars
Television News Daily, Wayne Friedman - Wednesday, May 4, 2016
For its fiscal third-quarter period, ad revenues rose 3.6% to $1.9 billi ...
- Too Many Networks? Maybe We Don't Need The Nosehair Channel
TV Watch, Wayne Friedman - Thursday, May 5, 2016
Too many networks, too much programming -- and still nothing on T ...
- Cold Coffee And A Giant Bug: Notes From This Week's NewFronts
TVBlog, Adam Buckman - Thursday, May 5, 2016
At the Hulu upfront this past Wednesday morning, the coffee was co ...
- 5 Startups Showcased At Collision To Watch
MediaDailyNews, Fred Schonenberg - Wednesday, May 4, 2016
Sandwiched between the two weekends of New Orleans' iconic Jazz & Herita ...
- Bloomberg Partners With Watchwith For Native Digital Video Ads
MediaDailyNews, Ben Frederick - Tuesday, May 3, 2016
Bloomberg Media, the media arm of the business and financial news compa ...
- Magna Cuts $250 Million NewFront For YouTube, Part Of 3-Year 'Preferred' Google Deal
MediaDailyNews, Joe Mandese - Wednesday, May 4, 2016
In an announcement reminiscent of the kind of stories that would kick-sta ...
- NEW! Pepsi Launches Global Campaign Where Emojis Come To Life Offline
Out to Launch, Amy Corr - Tuesday, May 3, 2016
It's been a good week for MC Hammer. Jumping, frozen fish. Let ...
- Squarespace Teams Up With Leon Bridges For Latest Campaign
Out to Launch, Amy Corr - Wednesday, May 4, 2016
Squarespace teamed up with R&B artist Leon Bridges for its latest ...
- A Look At Samsung Phones Through The Years
Out to Launch, Amy Corr - Wednesday, May 4, 2016
I'm pretty sure I still have one of these phones, and it ...
- Nielsen Research Sheds Light On 'Live' Vs. Delayed Viewing
Television News Daily, Adam Buckman - Tuesday, May 3, 2016
Reality-competition shows get the most "live" viewing, while animated shows get t ...
- Nexstar Core Ads Up, Political Advertising Strong
Television News Daily, Wayne Friedman - Tuesday, May 3, 2016
Core advertising grew 7.6% to $129.2 million -- with local advertising reven ...
- CBS Posts Strong Q1 Ad Revs, Political Spend Ramps Up
Television News Daily, Wayne Friedman - Tuesday, May 3, 2016
CBS says its core advertising grew by a strong double-digit percentage ...
- Loosely Targeted TV Ads This Political Season: Your Monster... Or Shampoo?
TV Watch, Wayne Friedman - Wednesday, May 4, 2016
On CNBC, I keep seeing TV commercials for Donald Trump, coming fr ...
- Preacher Feature: Ministers Are TV's Newest Crop Of Reality Stars
TVBlog, Adam Buckman - Wednesday, May 4, 2016
Has TV found religion? Not in the sense that it has renounc ...