- User-Generated Video: Not For Everyone To Watch -- Or Even To Produce
TV Watch, Wayne Friedman - Friday, February 5, 2016
User-generated consumers and makers, it's time to graduate. YouTube's Red service loo ...
- Viceland Title Continues TV's Campaign To Mainstream The F-Word
TVBlog, Adam Buckman - Friday, February 5, 2016
The f-word is now infiltrating the very titles of our TV show ...
- CNN Hosts Democratic Town Hall The Night Before MSNBC Debate
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, February 4, 2016
The two remaining Democratic contenders in the primary, Hillary Clinton and Se ...
- Entertainment Companies, Sports Leagues Say FilmOn Not Entitled To Cable License
Daily Online Examiner, Wendy Davis - Thursday, February 4, 2016
A broad array of entertainment companies and industry groups are asking ...
- Spark, DDB Help ConAgra Relaunch Banquet
MAD, Larissa Faw - Wednesday, February 3, 2016
The brand has been refreshed with better ingredients, bigger portions with ...
- Bud Light's Super Bowl Ad Bows New Political Party: The Bud Light Party
MAD, Amy Corr - Wednesday, February 3, 2016
"The Bud Light Party" -- the first work created by Wieden+Kennedy ...
- Mountain Dew Creates Hybrid Creature For Super Bowl Spot
Marketing Daily, Karlene Lukovitz - Wednesday, February 3, 2016
While remarkable cross-breeding and cloning feats are no longer headline news, Mounta ...
- NBCU Broadcast Networks Beat Cable In Q4 Ad Revenue Gains
MediaDailyNews, Wayne Friedman - Wednesday, February 3, 2016
NBCUniversal witnessed fourth-quarter mid-single-digit revenue growth for both its cable networks a ...
- The Press Should Be A Watchdog, Not Spinmeisters
MediaDailyNews, Fern Siegel - Wednesday, February 3, 2016
The founders envisioned the press as a watchdog. When it becomes ...
- Moonves Promoted To CBS Chairman; Redstone Resigns Top Post
MediaDailyNews, Wayne Friedman - Wednesday, February 3, 2016
For health reasons, Sumner Redstone has resigned as executive chairman of CB ...
- NEW! Mountain Dew's Super Bowl Ad Introduces The World To #PuppyMonkeyBaby
Out to Launch, Amy Corr - Wednesday, February 3, 2016
Mountain Dew's new Kickstart drink combines three great things: Mountain Dew, jui ...
- Kevin Hart Is One Protective Dad In Super Bowl Ad For Hyundai
Out to Launch, Amy Corr - Thursday, February 4, 2016
If Hyundai's latest Super Bowl ad rings true, Kevin Hart should l ...
- Bud Light's Super Bowl Ad Bows New Political Party: The Bud Light Party
Out to Launch, Amy Corr - Thursday, February 4, 2016
In today's Super Bowl ads, Audi goes to outer space and Kev ...
- Audi's Super Bowl Ad Is Out Of This World
Out to Launch, Amy Corr - Thursday, February 4, 2016
An aging, retired astronaut relives his younger days when his son pass ...
- Esurance Passes Along Big Savings In Super Bowl Ad
Out to Launch, Amy Corr - Thursday, February 4, 2016
Esurance is giving away a cool million, divvied between 16 people (fo ...
- Programmatic TV: Don't Adopt The Mistakes
Publishing Insider, Ari Rosenberg - Thursday, February 4, 2016
The ability to deliver sight, sound and motion is the first reas ...
- Super Bowl Almost Here: Where Are Ads For Draftkings And Fan Duel?
TV Watch, Wayne Friedman - Thursday, February 4, 2016
Fantasy sports companies DraftKings and Fan Duel bought a lot of airti ...
- Regular Ol' Commercial TV Took Center Stage This Week
TVBlog, Adam Buckman - Thursday, February 4, 2016
If Sunday's live telecast of "Grease" demonstrated anything, it's that when a ...
- Larabar Launches First TV Spots And A Partnership With Feeding America
MAD, Larissa Faw - Tuesday, February 2, 2016
Developed by agency Fallon, the "Food Made From Food" campaign features ...
- James Lipton Rejected As Spokesman In TurboTax's Super Bowl Ad
MAD, Amy Corr - Tuesday, February 2, 2016
Created by Wieden+Kennedy, the Super Bowl teaser ad drops Lipton for ...
- Christopher Walken Brings Color To Man's Wardrobe In Super Bowl Ad For Kia
MAD, Amy Corr - Tuesday, February 2, 2016
Christopher Walken resides in a man's walk-in closet in Kia's Super Bo ...
- James Harden Gets Weird On TV, Social, For Trolli
Marketing Daily, Karlene Lukovitz - Tuesday, February 2, 2016
The Houston Rockets' James Harden -- and his famed beard -- a ...
- Super Bowl Viewers See Ads As Entertainment First, Marketing Second
MediaDailyNews, Wayne Friedman - Tuesday, February 2, 2016
Nearly 10% of respondents in a survey for the National Retail Federati ...
- NEW! Steven Tyler Gives His Portrait Vocal Lessons In Skittles Super Bowl Ad
Out to Launch, Amy Corr - Tuesday, February 2, 2016
Marking its second return to Super Bowl advertising, Skittles will run "Portrai ...
- Drake's 'Hotline Bling' Becomes 'Restricted Bling' In T-Mobile's Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, February 3, 2016
Most of us are familiar with the Drake song, "Hotline Bling." Mo ...
- NFL Super Bowl Ad Celebrates Super Bowl Babies
Out to Launch, Amy Corr - Wednesday, February 3, 2016
Isn't this true after major snowstorms as well? The NFL's Super Bo ...
- Dame Helen Mirren Stars In Budweiser's Super Bowl Drunk Driving Ad
Out to Launch, Amy Corr - Wednesday, February 3, 2016
George and Weezy, Helen Mirren, Christopher Walken and Willem Dafoe star ...
- Willem Dafoe Plays An Angry Marilyn Monroe In Snickers' Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, February 3, 2016
Willem Dafoe has one great set of gams, as seen in
Snickers- Jeff Goldblum, Lil' Wayne And George Washington Are Movin' On Up In Apartments.com Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, February 3, 2016
Apartments.com is launching its first Super Bowl ad starring a revamped Geor ...
- James Lipton Rejected As Spokesman In TurboTax's Super Bowl Ad
Out to Launch, Amy Corr - Wednesday, February 3, 2016
James Lipton goes all in as a spokesman in TurboTax's Super Bo ...