- Looking For New TV 'Hits'? Be More Specific -- Or More Complex
TV Watch, Wayne Friedman - Thursday, November 29, 2018
How do we define "hit"? Is it improving on its lead-in programmin ...
- Watching 'Queen America' While Keeping Watch On Facebook Watch
TVBlog, Les Luchter - Thursday, November 29, 2018
Lost among a bombardment of ongoing negative news, Facebook quietly continues ...
- Netflix Gets A Golden Ticket To Adapt Roald Dahl Classics
Around the Net In MAD London, Sean Hargrave - Wednesday, November 28, 2018
Netflix has secured the rights to many of Roald Dahl's works a ...
- Premion Taps Three Execs To Boost Local OTT Ad Sales
Digital News Daily, Alex Weprin - Tuesday, November 27, 2018
CTV and OTT remain very much emerging platforms from an ad sal ...
- MLB, MGM Ink Interactive Gaming Deal
Digital News Daily, Alex Weprin - Tuesday, November 27, 2018
The deal "will extend the viewership of games through multiple innings, ev ...
- Disney Strikes Deal With Google Ad Manager
MediaDailyNews, Wayne Friedman - Tuesday, November 27, 2018
The deal with Google Ad Manager will provide key delivery, optimization a ...
- Mediaocean's MBuy Expands Deal With Nielsen
Television News Daily, Wayne Friedman - Tuesday, November 27, 2018
MBuy, the media planning and buying technology service of major media softwa ...
- The Enduring Relevance Of 'Saturday Night Live'
Television News Daily, Gary Holmes - Tuesday, November 27, 2018
"SNL" somehow manages to deliver sharp social commentary that gives the majori ...
- Sports For U.S. TV Groups: Wherever You Can Get It, Even Outside The U.S.
TV Watch, Wayne Friedman - Wednesday, November 28, 2018
Discovery's golf programming outside the U.S. may be a way to ke ...
- Arirang, Light TV Top List of Multicast-Only Channels
TVBlog, Les Luchter - Wednesday, November 28, 2018
I was impressed by Arirang News' objective coverage -- even of su ...
- DAZN To Bring Ads To Streaming Platform
Digital News Daily, Alex Weprin - Monday, November 26, 2018
Existing live sports include lots of advertising opportunities. DAZN will need ...
- WarnerMedia Taps Brad Bentley To Lead Streaming Unit
Digital News Daily, Alex Weprin - Monday, November 26, 2018
Bentley, a 18-year DirecTV veteran who had been overseeing the DirecTV N ...
- NBC To Reduce Ad Load, Lessen Reliance On Traditional Measurements
Television News Daily, Wayne Friedman - Monday, November 26, 2018
The network wants to design better ways for viewers to engage wi ...
- Trump Proposes New Global TV Network To Compete With CNN
Television News Daily, Wayne Friedman - Monday, November 26, 2018
Trump has long complained about CNN, targeting the network -- and oth ...
- NBCU To Launch New Contextual Advertising Media-Buying Product
Television News Daily, Wayne Friedman - Tuesday, November 27, 2018
NBCU's Contextual Intelligence will allow advertisers to align TV ads within NB ...
- Trump's Global TV Network Plans: Few Facts, Wrong "F" Word?
TV Watch, Wayne Friedman - Tuesday, November 27, 2018
Trump has proposed a "state-run" media network as a foil to h ...
- Pugh's Charlie Rules Over Two 'Little Drummer Girls'
TVBlog, Les Luchter - Tuesday, November 27, 2018
Florence Pugh shines as Charlie, a young British actress recruited by Israel ...
- Tiger Woods, Phil Mickelson, And Why OTT Is About The Product As Much As The Content
Video Insider, Alex Weprin - Tuesday, November 27, 2018
For technology-driven video companies like Netflix, Hulu, and YouTube, the product ...
- DoubleVerify Introduces Goal-Based Reporting For Global Brands
Data & Programmatic Insider, Laurie Sullivan - Monday, November 26, 2018
The enhancement to DoubleVerify's service and performance platform enables marketers to bui ...
- Fox News Readies For Fox Nation Streaming Launch
Digital News Daily, Alex Weprin - Monday, November 26, 2018
The challenge for Fox News is to create an OTT product th ...
- YouTube To Introduce 'Ad Pods' That Stack 2 Commercials Together
Digital News Daily, Alex Weprin - Wednesday, November 21, 2018
YouTube is adding a new advertising solution to its portfolio -- o ...
- Hulu Sells $0.99 Subscriptions In Bid To Grow Market Share
Digital News Daily, Alex Weprin - Friday, November 23, 2018
The steep discount -- only available through Monday -- is part ...
- Early-Season Declines For Syndie Shows, But 'Last Man Standing' Soars
Television News Daily, Wayne Friedman - Monday, November 26, 2018
Syndicated TV shows -- like those of broadcast network TV programming ...
- Telemundo Debuts Ecommerce Site
Television News Daily, Fern Siegel - Monday, November 26, 2018
NBCU's Telemundo Enterprises has created an ecommerce platform to monetize the Telemun ...
- Hours Of TV Watching: Great For Networks, Not For Your Health
TV Watch, Wayne Friedman - Monday, November 26, 2018
Nearly 26% of adults sit down more than eight hours a d ...
- Original Christmas Movies Provide Proven Formula For Smitten Viewers
TVBlog, Les Luchter - Monday, November 26, 2018
Pick your Christmas music from a giant jukebox of holiday tunes ...
- Content Analyzer Diesel Labs Taps New Media Vets Cohen, Grant As Advisors
MediaDailyNews, Joe Mandese - Friday, November 23, 2018
Pioneering new media (MTV, AOL) researcher Marshall Cohen has been named ...
- NFL's TV Ratings Score 3% Uptick
Television News Daily, Wayne Friedman - Wednesday, November 21, 2018
TV ratings for the NFL continue to improve -- a reversal ...
- 'Stephen Colbert' Tops In Late-Night Viewers, National Ad Revenues Remain Stable
Television News Daily, Wayne Friedman - Wednesday, November 21, 2018
Through eight weeks of the new TV season, CBS' "The Late Sh ...
- OTT Platforms Grab Bigger Ad Gains
TV Watch, Wayne Friedman - Friday, November 23, 2018
Digital OTT platforms are going after a bigger catch -- a sha ...