- Viacom Plans 'Multifaceted' Approach To OTT In 2019
Digital News Daily, Alex Weprin - Tuesday, December 4, 2018
The differentiated OTT strategy is built on direct-to-consumer streaming services, digital studi ...
- Hulu Interested In Live Sports, As Subscriptions Rise
Digital News Daily, Alex Weprin - Tuesday, December 4, 2018
Hulu with Live TV added "more than 450,000" subscribers in Q3. T ...
- Live Sports Not Part Of Netflix's Future Lineup
Television News Daily, Wayne Friedman - Tuesday, December 4, 2018
Sports doesn't fit into Netflix brand experience, nor does advertising. Cable a ...
- AT&T's Turner Plans To Ramp Up Addressable Advertising In 2019
Television News Daily, Wayne Friedman - Tuesday, December 4, 2018
"We'll be able to monetize that inventory without automation in the ye ...
- Hulu's Latest Original Veers Off In Two Directions
TVBlog, Les Luchter - Wednesday, December 5, 2018
"The Bisexual" offers a new twist on a tried-and-true formula: a sing ...
- 83% Of Smart TVs Now Internet-Connected, Up From 70%
AI & IoT Daily, Chuck Martin - Tuesday, December 4, 2018
"More connected devices open more opportunities for streaming and OTT services ...
- Netflix Paying $100M To Keep 'Friends' On Tap
Around the Net In Digital, Gavin O'Malley - Tuesday, December 4, 2018
Netflix has agreed to pay roughly $100 million to continue licensing t ...
- FuboTV Becomes First U.S. Virtual MVPD To Launch In Europe
Digital News Daily, Alex Weprin - Monday, December 3, 2018
Aside from Netflix and YouTube, few U.S. streaming services are available globall ...
- Nexstar To Buy Tribune Media For $4.1 Billion, Creates Giant TV Station Group
Television News Daily, Wayne Friedman - Monday, December 3, 2018
The deal could make Nexstar the biggest owner of U.S. TV statio ...
- Discovery Q4 Ads Record Small Uptick
Television News Daily, Wayne Friedman - Monday, December 3, 2018
Discovery is expected to be up 2% to 3% in U.S. advertisi ...
- Cycling TV: Remembering The Legacy Of Analyst Paul Sherwen
TV Watch, Wayne Friedman - Tuesday, December 4, 2018
After a long career as a professional road cyclist, including completing sev ...
- 'Scrubs' Fans Get A Reunion, But Reboot Is Less Likely
TVBlog, Les Luchter - Tuesday, December 4, 2018
The medical dramedy's main cast and showrunner reunited for the first ti ...
- What Makes Content 'Premium,' Anyway?
Video Insider, Alex Weprin - Tuesday, December 4, 2018
As YouTube makes its premium shows more widely available, marketers are increasing ...
- AT&T Suggests Advertising Will Be Key To OTT Future
Digital News Daily, Alex Weprin - Friday, November 30, 2018
AT&T's advertising unit, Xandr, will be at the center of its effo ...
- Ryff Readies Dynamic Product Placement Tech, Cuts Deal With Endemol Shine
Digital News Daily, Alex Weprin - Friday, November 30, 2018
The virtual product placement market is getting crowded, with Google, among other ...
- AT&T To Debut WarnerMedia SVOD Services In Late 2019
Television News Daily, Wayne Friedman - Friday, November 30, 2018
There will be an entry-level subscriber video-on-demand services package focused on movie ...
- Smaller Media Deals May Be In The Works
TV Watch, Wayne Friedman - Monday, December 3, 2018
Some medium-sized deals are in the offing. They are relatively tiny compar ...
- Do VOA, GoUSA Show The World How Great We Are?
TVBlog, Les Luchter - Monday, December 3, 2018
Exploring two officially sanctioned international video services for the U.S.: VOA a ...
- Discovery Inc. Expands OTT Push, Strikes Deals With Sling TV, Hulu
Digital News Daily, Alex Weprin - Thursday, November 29, 2018
This week, the company struck deals with Dish's Sling TV and Hu ...
- BBC News Premieres 'Cut Through The Noise,' A Weekly Series On Facebook Watch
Publishers Daily, Sara Guaglione - Thursday, November 29, 2018
BBC News is the first non-U.S. publisher to become a Facebook Wat ...
- This Just Inbox... Email, Not Content Or Commerce, Still Dominates Consumer Online Behavior
Research Intelligencer, Joe Mandese - Friday, November 30, 2018
Americans cite interpersonal communications as their top activity, Raymond James affirmed ...
- Password Sharing Grows, Expected To Persist
Research Intelligencer, Joe Mandese - Friday, November 30, 2018
It may be the media industry's worst kept secret that a mur ...
- NFL Season-To-Date Ratings Continue To Climb
Television News Daily, Wayne Friedman - Thursday, November 29, 2018
NFL TV games' viewership keeps rising -- now up 5% through we ...
- Nielsen Adds A+E Networks, MediaTek To Addressable Ad Test
Television News Daily, Wayne Friedman - Thursday, November 29, 2018
The dynamic advertising replacement and delivery platform will account for audience gend ...
- More Ads Appear On TV, Digital Media
TV Watch, Wayne Friedman - Friday, November 30, 2018
Worried about traditional TV networks' increasing ad loads? We may need ...
- A Tale Of 2 'Twin Peaks' Wannabes
TVBlog, Les Luchter - Friday, November 30, 2018
"Lola Upside Down" was named a "Show to Watch" this fall ...
- As Industry Fraud Concerns Persist, Pixalate Expands MRC Accreditations
Digital News Daily, Alex Weprin - Wednesday, November 28, 2018
Pixalate says it is the first solution to be accredited across a ...
- At Least 50% Of TV Ad Jobs Will Be Gone In 5 Years
Media Insider, Dave Morgan - Thursday, November 29, 2018
For people who work in TV advertising, the next five years a ...
- October U.S. Ad Revenues See Strong 7% Gains, With Digital Up 17%
MediaDailyNews, Wayne Friedman - Wednesday, November 28, 2018
October's national ad market was up 7% over the same period ...
- TV Networks' On-Air Promo Spend Down, Impressions Higher For Season So Far
Television News Daily, Wayne Friedman - Wednesday, November 28, 2018
TV networks' on-air program promotions amount to 10% less in media val ...