Tag results for "uk"
- Privacy Swamp: U.S. Brands Are Confused By Plethora Of State LawsU.K. marketers feel better equipped than their U.S. counterparts to cope wi ...
- Few Firms Are At High Levels Of Customer Understanding, Study FindsFew firms use identity resolution to unite data signals in a sing ...
- UK Open Rates Rise, Click-to-Open Rates StallDelivery rates increase in retail and finance fields, DMA UK reports. ...
- Apple, Amazon Deal Led To $218M Fine By Antitrust Legislator In SpainApple and Amazon were fined for restricting competition based on reselling a ...
- Warner Bros. Ropes In Barbie Pink Marketing, SearchWall Street may need to re-evaluate the impact the Barbie movie wi ...
- 2 Agencies Share Creative Duties For UK National LotteryLeo Burnett will develop campaigns for The National Lottery brand. VCCP wi ...
- WPP Opens First UK Campus Outside Of LondonThe new Manchester campus will house 550 people from agencies such ...
- Consumers Want More Personalized, Interactive Video From Brands, Study FindsOver 80% of consumers want more video from brands in their messagi ...
- Ad Industry Ethics Cross The Pond, IAE Unveils U.K. EditionThe new British ethics program ironically was announced by the U.S. I ...
- Klarna And Stellar To Develop eCommerce Tool That Bridges Physical, Digital ShoppingAI-powered payments platform Klarna and retail experience agency Stellar Global will devel ...
- Consumers Want More Video - But Feel They Aren't Getting It, Study FindsEight out 10 shoppers demand an increase in video -- preferably personalize ...
- Walgreens Disappoints, Shutters Hundreds Of StoresWhile showing sales gains and progress in its transformation efforts, the compa ...
- Prinovis Plant Closes In UK, Leaving One Major Magazine Printer: ReportOwner Bertelsmann cited 'reduced order volumes in both the commercial and periodic ...
- Virgin Media Email Users Still Face Problems Two Weeks After OutageVirgin Media email users were hit with outages starting on June 1 ...
- GiantCampaign Offers AI-Powered Email AutomationThe tool utilizes predictive modeling and algorithms to help brands tailor campaign ...
- Salesforce To Pump $4 Billion Into Its U.K. BusinessGenerative AI will be an imperative as Salesforce moves forward in t ...
- TikTok Plans To Launch Its First Online Retail Store In The U.S. In JulyTikTok will use the online retail store to feature its own li ...
- Menabrea Positioned As True Taste Of Italian AlpsThe "Italian Alpine Birra" campaign features eight illustrated executions that showcase t ...
- The 'Grifters': Spotify Exec Blasts Harry And MeghanThe Hollywood hopes of Harry and Meghan have been broadsided by negati ...
- Bumble Plans To Bring New Stand-alone 'BFF' App To U.S. This SummerBumble, the dating app where women make the first move, has announc ...
- McKinsey Analyzes Economic Impact Of Generative AIThe latest estimates put the equivalent of $2.6 trillion to $4.4 trilli ...
- Havas Media Net Deploys Global 'Consumer Science & Analytics' OfferingThe "CSA: brand is derived from a 40-year-old French research practice own ...
- Microsoft Broadens Focus On Carbon Neutral Ad Buying, Partners With Scope3Microsoft partnered with Scope3 to offer its partners a way to redu ...
- YouTube Expands Eligibility To Its Partner And Shopping Affiliate ProgramsYouTube is further expanding creator access by lowering its eligibility criteria a ...
- Email Rated A Key Customer Experience Tool: StudyA minority of companies have mapped out their customer journey, Netigate repo ...
- Most SMBs Have Suffered A Cyber Attack, Study FindsThe worst effects of cyberattacks for small businesses were business downtime a ...
- GumGum To Begin Optimizing Attention Metrics In Q3 2023Brand uplift, message recall, purchase intent, and brand affinity are some ...
- Bank To Pursue Auction Of 'The Telegraph' And 'Spectator:' ReportThe Bank of Scotland is seeking repayment of almost GBP1 billion ...
- I Spy AI: Half Of Consumers Can Spot An AI-Written EmailMen are more likely than women to distinguish an AI-generated email fr ...
- Most B2B Sales Leaders Say They're Using AI, Study FindsBrands are deploying AI to enhance customer interactions, Outreach reports. ...
