- YouTube Gaming Goes Live
Around the Net in Video, Gavin O'Malley - Wednesday, August 26, 2015
Going up against game-streaming platform Twitch, YouTube has launched its own gami ...
- Every Dog Has Its Day, And It's Aug. 26
Marketing Daily, Tanya Gazdik - Tuesday, August 25, 2015
A handful of brands are hopping aboard the cute dog train wi ...
- Inneractive Launches Story 2.0
Real-Time Daily, Ben Frederick - Wednesday, August 26, 2015
Mobile supply-side platform (SSP) Inneractive announced an update to its programmatic in-fe ...
- Erlinger Joins Time Inc. to Lead Video Biz Dev
Around the Net In Publishing, Erik Sass - Tuesday, August 25, 2015
Michael Erlinger has been named senior vice-president of business and legal affai ...
- Organix Takes Tongue-In-Cheek Approach
Marketing Daily, Tanya Gazdik - Tuesday, August 25, 2015
"Having the researcher asking ever more desperate questions seemed like a f ...
- Hollywood At A Crossroads: Q&A With Digital Cinema Report's Nick Dager
MediaDailyNews, Charlene Weisler - Monday, August 24, 2015
Nick Dager, publisher of the Digital Cinema Report, has written for a ...
- Merial Promo Benefits Assistance Dog Program
Marketing Daily, Tanya Gazdik - Monday, August 24, 2015
Actress and dog parent Sarah Hyland has teamed up with Merial ...
- Cross MediaWorks Continues TV Rollup, Acquires VOD Ad Developer BlackArrow
MediaDailyNews, Joe Mandese - Monday, August 24, 2015
Cross MediaWorks, a private equity-backed aggregator of broadcast, cable and Hispanic ...
- Pursuit of Tranquility
Real MAD, Stan Mack - Monday, August 24, 2015
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- Programmatic Video Goes Cross-Screen As Marketers Make More Use Of TV Data Segments
Audience Buying Insider, Tyler Loechner - Thursday, August 20, 2015
The audiences watching TV and digital video are (mostly) the same, ...
- The Search For A Single Stack: Answer To Video's Fragmentation Problems?
Video Insider, Jeremy Ostermiller - Thursday, August 20, 2015
There are more digital advertising formats, channels and devices than ever befor ...
- Tommee Tippee's #ParentOn Opens the Daddy Floodgates
Video Critique, Larry Dobrow - Thursday, August 20, 2015
The clip's genius is its simplicity. It consists of a 75-second close- ...
- NEW! Burger King Brazil Debuts New Burger By Tattooing Diehard McDonald's Fans
Out to Launch, Amy Corr - Tuesday, August 18, 2015
Are sleepies the new selfies? Test drive a VW with your voic ...
- PFLAG Canada Launches Moving Video, 'Nobody's Memories'
Out to Launch, Amy Corr - Wednesday, August 19, 2015
PFLAG Canada, an organization devoted to LGBT Canadians, launched "Nobody's Memories," ...
- Shorter Isn't Always Better In Mobile Video Ads
Video Insider, Daisy Whitney - Wednesday, August 19, 2015
Mobile video viewing habits are shapeshifting daily, and so is consumer behavi ...
- Marriott International Launches Latino Effort
Marketing Daily, Tanya Gazdik - Monday, August 17, 2015
The stories from the new #LoveTravels Latino ambassadors reflect how travel ...
- Comcast Starting New Digital TV/Video Service For Unlicensed Content
MediaDailyNews, Wayne Friedman - Monday, August 17, 2015
Comcast Corp. is looking to join other traditional pay TV providers ...
- Programmatic Video Buyers Open Up About Open Exchanges, Say They're Just Too Risky -- Sort Of
RTBlog, Joe Mandese - Tuesday, August 18, 2015
Don't expect the video/TV marketplace to evolve into the kind of open ...
- What's Driving Search Marketers To Become Full Stack Campaign Managers?
Search & Performance Marketing Daily, Victor Wong - Tuesday, August 18, 2015
The recent 2015 Online Marketing Industry Survey from Moz confirmed what ...
- Famous Footwear Begins Buying FEP Ads Via Programmatic
Real-Time Daily, Tyler Loechner - Friday, August 14, 2015
Independent media agency Empower MediaMarketing has announced that its clients can n ...
- Oceania Chooses PBS' Series For Brand's First TV Integration
Marketing Daily, Tanya Gazdik - Friday, August 14, 2015
The two-year sponsorship deal with "Curious Traveler" is much more than ...
- FilmOn Wants Appeals Court To Uphold Surprise Victory Over Broadcasters
PolicyBlog, Wendy Davis - Friday, August 14, 2015
FilmOn wants the 9th Circuit to uphold a ruling that could spe ...
- Video Viewability Dips On Exchanges As Measurability Increases
Real-Time Daily, Tyler Loechner - Thursday, August 13, 2015
The question in programmatic video, posits TubeMogul, is no longer: "Is the ...
- Being Social: Key To Facebook, YouTube and Lexus' Summer Video Success
Video Insider, Brian Shin - Friday, August 14, 2015
Two very different themes have been capturing consumers' attention this summer ...
- Chevron's Feed-Clogging Videos: Worth The Bother?
Video Critique, Larry Dobrow - Thursday, August 13, 2015
Chevron, which has plenty of coin to spend on self-insertion into t ...
- Philadelphia Creates Amusing Video On Why It's Bad To Jaywalk
Out to Launch, Amy Corr - Wednesday, August 12, 2015
Jaywalking is so bad in Philadelphia -- one pedestrian is hit ...
- YuMe Stock Dives As Company Loses Direct Clients Following Programmatic Launch
Real-Time Daily, Tyler Loechner - Tuesday, August 11, 2015
Video ad tech firm YuMe on Monday released its second quarter 20 ...
- LifeZette Taps SpotXchange To Sell Political Video Ads Via Programmatic
Real-Time Daily, Tyler Loechner - Wednesday, August 12, 2015
LifeZette, a new publisher launched by Laura Ingraham focused on culture a ...
- OTT Churn Rises As Consumers Switch And Sample
Video Insider, Daisy Whitney - Wednesday, August 12, 2015
Lest pay-TV providers start thinking that their hotshot over-the-top rivals have ...
- Google Gives Hangouts A Boost With Android App Redesign
Mobile Marketing Daily, Laurie Sullivan - Monday, August 10, 2015
Could a redesign of the Google Hangouts app for Android give t ...