Commentary
Make It Easy For Shoppers
- by Jack Loechner , Staff Writer @mp_research, June 13, 2018
According to Dive Insight, written by author Dan Alaimo, “these days shoppers want their e-commerce activities to be easy, seamless and fast, and retailers adopting an omnichannel model encourage this online sales growth.”
Evan Tennant, national director of e-commerce at Adtaxi, said in comments sent by email to Retail Dive, …
Jack Loechner is the Editor of The Center for Media Research's daily Research Brief. You can reach him at jack@mediapost.com.
