The Click Generation: Teens More Likely To Accept Email Ads

Don’t worry about young people turning away from email.

A full 70% of Gen Zers will click through an email ad when it is relevant, according to a study released on Thursday by PowerInbox. In contrast, 57% of baby boomers will click through.

What’s more, 62% of Gen Yers are …

Next story loading loading..

Discover Our Publications