Kids' Viewing On The Rise In The Time Of COVID-19
- by Wayne Friedman , March 19, 2020
Reversing some systemic ratings declines, national TV kids' networks have seen gains over the last week, as more children are now home from school due to COVID-19 concerns, according to two different TV research companies.
Nickelodeon is up 7% to 560,000 total day Nielsen-measured viewers for the week ending March …
