Shifting Prime Time: Global Daytime Streaming Soars, Evening Streaming Slips

While overall streaming video is soaring -- as well in specific dayparts, as in daytime -- prime-time and late-fringe streaming is slightly down or flat.

A new report says global prime-time streaming is down 2% from 8 p.m. to 11 p.m. for the March 17-23 period versus a similar period …

1 comment about "Shifting Prime Time: Global Daytime Streaming Soars, Evening Streaming Slips".
Check to receive email when comments are posted.
  1. John Grono from GAP Research, April 3, 2020 at 6:09 p.m.

    A quick question Wayne.

    You refer to "Global Prime Time" as 8 p.m. to 11 p.m.   Can you confirm that the data is adjusted/based on the users LOCAL time and not US time?

Next story loading loading..
SPONSOR CONTENT

Discover Our Publications