GroupM Finds Consumer Confidence Plummets During Pandemic
- by Steve McClellan @mp_mcclellan, November 16, 2020
GroupM is reporting and “unprecedented drop in consumer confidence” due to financial worries related to the pandemic in a new report on changing consumer attitudes, behavior and media usage.
The global research underlying the report found that a majority of people (52%) feel “tense” or “distressed” as a result of …
The article makes much more sense if every occurrence of the word "pandemic" is replaced with "lockdown".