GroupM: China Now Accounts For 5% Of World's Biggest Marketers, But Tensions Abound
- by Joe Mandese @mp_joemandese, April 13, 2021
As trade tensions with China continue, a new report from GroupM's Business Intelligence unit indicates the nation currently accounts for about 5% of the revenue for the world's biggest marketers.
The analysis, conducted by GroupM Business Intelligence Global President Brian Wieser, analyzed the 40 biggest marketers not based in …
