FAST Goes Mainstream: 53% Now Watch Free, Ad-Supported Streamers
- by Karlene Lukovitz @KLmarketdaily, November 11, 2021
More than half (53%) of U.S. consumers with broadband now sometimes watch free ad-supported streaming TV (FAST) platforms like Pluto TV, Roku Channel, Tubi, IMDB TV, and the free version of Peacock.
This marks the first time that a majority have reported watching FAST since Hub Entertainment Research began tracking …
