Email Tops Marketing Uses Of Artificial Intelligence, Study Finds
- by Ray Schultz , January 31, 2022
Email personalization is the top way companies use AI to improve customer satisfaction, according to AI-Powered Language: A New Era Of Enhanced Customer Engagement, a study released Monday by Persado, conducted by Coresight Research.
Respondents to the survey listed these activities for AI:
- Email personalization — 77%
- AI chatbots — …
