The Top 5 AVODs Are Duking It Out For A Handful Of Ad Categories

Over-the-top advertising reached about $1.3 billion last year — up from 2020’s pandemic-depressed $890 million, according to MediaRadar’s OTT Ad Insights report for 2021. A not-insignificant sum, but still only about 3% of total digital ad spend per month.

The report, which focuses on the five top ad-supported brands —Discovery+, …

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