Stagwell Feels The Need For Speed In Brand Tracking
- by Joe Mandese @mp_joemandese, August 18, 2023
Stagwell, which has been in the process of integrating a variety of related units to improve products and gain efficiencies, is doing so once again -- this time integrating flagship consumer research division The Harris Poll with cutting-edge software and advisory service Maru Group.
The move will provide better technology …
One wonders where within the "our whole focus hs been speed" mantra does accuracy rate.