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Apple, Google, Microsoft Still Most Valuable Brands
- by Sarah Mahoney @mahoney_sarah, May 15, 2025
Apple holds its crown as the
world’s most valuable brand, growing 28% to $1.3 trillion in Kantar’s new BrandZ Global Top 100 ranking. Google followed, up 25% to $944.14 billion, and Microsoft rose 24% to $884.82
million. But the biggest takeaways from the report are further down the list, as …
