Horizon, Carat Test New Consumer Intelligence Capability

Horizon Media, Dentsu media agency Carat and others are testing a new consumer intelligence capability via a partnership between Sightly and Vurvey Labs. 

Vurvey Labs is an applied AI company that builds "people models" and AI personas using video surveys to help brands gain authentic consumer insights. It accelerates product development, marketing, and co-creation by analyzing human feedback to create …

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