Today's Top News

MADPublicis Wins TJX U.S. Media Assignment

The company started a global review earlier this year and portions of that review outside the US are ongoing. Incumbent Mindshare won the business in 2017. ...

'The Boston Globe' Launches Weekly Sports Report For New England Fans
The program is being co-sponsored by the Globe and the NESN network. ...
Privacy Expert Builds Custom Algorithms For Impression-Level Targeting
The integration enables advertisers to use closed-loop optimization - an automated process that allows a system to u ...
TikTok Agrees To Settle Suit Over Health Data
TikTok and parent company ByteDance have agreed to resolve a class-action privacy complaint alleging that they wrongly gather ...
Lululemon Joins NFL Roster, Chasing a Comeback Season
The athleisure brand teams up with all 32 football teams as it tries to re-energize its struggling U. ...
Brugal Rum Campaign Highlights Family Brand's Passion For Craft
The multichannel U.S. campaign runs out-of-home in high-foot-traffic areas of New York and Miami, along with a digit ...
X Ad Chief John Nitti Departs After 10 Months: Report
Less than a year into his role as X's advertising chief, John Nitti has left the company, accordi ...
White House Expected To Finalize TikTok Selloff Deal This Week
The White House expects to reach a final deal with China later this week with regard to TikTo ...
Toledano Adds Oversight Of Havas Creative Middle East To Her Remit
The role is new, and Toledano will continue to serve as CEO of BETC and will "work close ...
McDonald's 'Friends' Meal Now Available -- But Not In U.S.
Meal includes one of six collectible figurines that features various character-related details, such as Phoebe's guitar. ...
Cedric the Entertainer Combines BBQ With Heartburn Relief For Prilosec OTC
Barbecue entrepreneur Cedric is seen grilling up a feast and also touting the benefits of Prilosec OTC. ...

Discover Our Publications