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MADWPP, Adobe Expand Partnership: Form Client Transformation Practice

WPP and Adobe have created a new marketing solution that provides brands with access to agentic AI workflows and orchestration from both companies. ...

Havas Named Integrated AOR For Pharma Company Indivior
The company spent about $60 million on measured media last year, according to agency research firm COMvergence. ...
Havas Touts Fake Food Brand To Highlight Danger Of Algorithms
The "Algorithm" collection includes items like "Racist White Bread" and "Free Range Misogyny," ...
Bayer Sues J&J Over Claims For Prostate Cancer Drug
Suit alleges that J&J made "false claims regarding the efficacy of Nubeqa," Bayer's drug that former NFL quarterba ...
California Bill Would Give Privacy Whistleblowers A Payout
A new California bill would give tech company employees and contractors financial incentives to report violations of t ...
Premium Streamers' Growth Slowed To 7% In 2025
There were roughly 280 million U.S. premium streaming subscribers at the end of 2025 - with major player ...
BarkleyOKRP Creates Digital Salvation Army Story Via Roblox
Players explore thrift-inspired digital finds for their in-game avatars. ...
Trump Urges Big Tech To Build Their Own Power Plants
President Donald Trump said in his State of the Union address Tuesday that his administration has told maj ...
'Luma Dream Brief' Jurors Announced
The list includes agency creatives, Hollywood writers and producers, CMO's and more. Submissions close March 22. ...
Flavor Flav Goes To Planet Fitness
A new social-first campaign features the famous rapper as an enthusiastic gym buddy. ...
Philly Flexes Dairy Creds, With A Schmear Of Humanity
Philadelphia's largest marketing push introduces Phillyboy, a cowboy-on-a-cow designed to spread beyond bagels and cheesecake. ...

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