MediaDailyNewsCourt Reinstates Shopper Privacy Suit Over 'Session Replay'
A federal appellate court on Monday revived privacy claims by consumers who entered their names, billing information and other data at ecommerce websites that allegedly used "session replay" tracking
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By Wendy Davis
New shows have already inked upfront deals and sponsorship. "Baywatch" has been "an incredibly strong performer in t ...
By Wayne Friedman
"Netflix sold subscriptions to its programming as an escape from Big Tech surveillance," Attorney General Ken Paxton alleg ...
By Wendy Davis
"Dynamic TV creative" is the first Amazon Ads capability to automatically personalize "Interactive Video Ads" on Prime Vid ...
By Laurie Sullivan
250 members of defunct airline's loyalty program will win a large one-topping pizza. ...
By Teresa Buyikian
As part of its upfront presentation Monday, NBCU announced it will scale up its 'Performance Insights Hub,' i ...
By Wayne Friedman
The brewer also consolidated its creative agency roster and awarded Publicis Groupe a global production remit. ...
By Steve McClellan
"B2B marketing today requires a more connected approach that reflects how decisions are actually made," says Kristin Gowe ...
By Joe Mandese
The week-long campaign will surgically target "upfront week" attendees across NYC via digital OOH, LED trucks and ev ...
By Joe Mandese