By 2016, 46% of money spent on accessing the web will be spend on mobile web usage, thanks to the popularity of smartphones, says a new PwC report. Phil Stokes, PwC’s senior
partner of Entertainment & Media, said the proportion of internet access spent on mobile is growing fastest in developing countries, where many users have never had access to fixed-line broadband
services. “In places like India, the wire infrastructure is virtually non-existent so mobile is the primary device for accessing the internet,” he said.
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