It was only in September that YouGov estimated there were fewer than 6 million tablet owners in the UK - so growth is outstripping the pollsters'
ability to measure it. YouGov's study today reveals that seven
percent of its respondents who don't own a tablet are planning to buy one before March - so it's a relatively safe bet to say tablet ownership will reach the 50 ownership percent mark by
January 2014.
Read the whole story at The Media Briefing »