BBH Barn Crowdsources Voices, Allowing People With ALS To Speak

ALSThe interns at BBH Barn this summer had to create a campaign using the brief "Do Good, Famously" -- and did so with Speak for ALS. They partnered with the ALS Association to create a Web platform that crowdsources voices so that people living with ALS (Lou Gehrig’s Disease) can speak. In many cases, people with ALS lose their voice. Speak for ALS reached out to four people with the disease and asked them what they wished they could say to those who matter most. A touching video was created, with various participants speaking the words a father would tell his daughter had ALS not robbed him of his voice. He is proud of his daughter, who recently graduated from high school and became the first member of her family to get accepted into college. Watch it here. In addition, a website was created where people can donate their voice, money, or both, to Speak for ALS.

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