NEW! Walmart Canada Pays Homage To Moms That Live For Halloween
- by Amy Corr @MediaPostOTL, October 31, 2013
Walmart Canada launched
a TV campaign for Halloween starring a mother who loves Halloween almost as much as Claire Dunphy from “Modern Family.” When children trick-or-treat at this mom’s house, she drops
from the ceiling dressed as a spider, dispensing candy to wide-eyed kids. She is known as the “Lives-for-Halloween Mom” and she buys all her Halloween candy at Walmart, meaning she
doesn’t skimp on the treats. See it here. Mom also has a Twitter handle, @Halloween_Mom, where
she tweets tips and tricks for fellow Halloween lovers. JWT Canada created the campaign.
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