• by Amy Corr  @MediaPostOTL, November 14, 2013

The NBA is starting its holiday advertising early with a Christmas-themed spot called "Jingle Hoops." The ad promotes the NBA’s Special Edition Christmas Day Uniforms, to be worn by NBA players (and fans, natch) during each Christmas Day game. The ad features Derrick Rose, Kevin Durant, Stephen Curry, James Harden, Steve Nash and LeBron James wearing the special-edition uniforms and shooting basketballs into nets with sleigh bells attached. Order is key here, as each net has a different note. The end result is a nice rendition of "Jingle Bells," and the final note (when singers typically shout “hey”) is created by an alley-oop by none other than LeBron James. See it here. Check out some behind-the -scenes footage here, and last year’s Christmas spot, “Big Color,” here. Goodby Silverstein & Partners created the campaign.