• by Amy Corr  @MediaPostOTL, June 23, 2014

The Frameworks, a full-service branding agency based in London, Detroit and Tokyo, was named agency of record for Toshiba Tec Corporation, namely the Printing Solutions Operations business within the Global Solutions Business Group. Toshiba Tec Corporation is a provider of in-store retail, office, supply chain and inkjet business solutions. The Frameworks will develop global awareness and communications activities based on a new go-to-market B2B brand vision that was conceived by The Frameworks: Together Information. "We're delighted to have been awarded agency of record status," said Lawrence James, Managing Partner at The Frameworks. "It's the culmination of an intense but rewarding period of collaboration… It's been a fantastic project for us, and there's more great work to come." This isn't the first time The Frameworks has collaborated with Toshba Tec. In January of 2013, The Frameworks launched Together Commerce, a go-to-market B2B brand vision for Toshiba Global Commerce Solutions, the in-store retail solutions business of Toshiba Tec Corporation.