• by Amy Corr  @MediaPostOTL, July 23, 2014

GE launched a series of documentary-style videos that highlight how advances in GE technology affect people around the world. In the first video, we follow a doctor in Japan who makes house calls to island residents on his jet ski. He brings ultrasound equipment with him that's small enough to hold in his hand. See it here. The next video shows a young boy in China who is attending soccer camp and taking his first airplane ride. He's not afraid and he looks forward to flying through clouds. Watch it here. The final video is pretty fascinating. It shows how tidal turbines and the moon brings power and energy to the Scottish Islands. See it here. BBDO New York created the campaign.