• by Amy Corr  @MediaPostOTL, August 27, 2014

Gatorade went all "Candid Camera" on a series of unsuspecting convenience store shoppers who wanted to buy the sports drink. Customers were told by a store clerk that they couldn't buy Gatorade unless they put a little sweat in it: just some jumping jacks or a run around the store. When the manager appeared in one video, a couple went crazy. It was Peyton Manning. Within 10 seconds, the guy was doing jumping jacks for Gatorade. See it here. The next video stars Cam Newton, who aggressively knocks two bottles of Gatorade from a man's hands when he questions why he's unable to purchase them. Watch it here. This one definitely feels more staged than Manning's video. All spots feature Rob Belushi, nephew of the late John Belushi, playing the store clerk. TBWA\Chiat\Day LA created the campaign, directed by Jody Hill.