Interpublic’s McCann today disclosed that it has named Eric Silver as Regional Chief Creative Officer, North America. Silver joins McCann from his own agency, Silver+Partners, which is closing.
In November, Silver’s agency lost a major account, Carmax, which appointed McKinney as its new lead creative agency after a review. S+P did not participate in that review.
Before heading his own independent agency, beginning in 2010, Silver had held top creative positions at major global networks, including five years as executive creative director at BBDO, working on FedEx, Monster and BBC. Work for all three clients was selected to Adweek’s Best of the Decade list.
In addition to being inducted into the AAF Hall of Achievement honoring advertising executives under 40, his work has won numerous awards, including the Grand Prix at Cannes.
“Eric is a ‘bad ass’ creative talent,” said Rob Reilly, global creative chairman, McCann Worldgroup. “With the momentum we are having here in the States, especially New York, the timing couldn’t be better for him to join.”
The addition of Silver follows several key New York-based creative appointments made last year by Reilly, including adding several global executive creative directors. These included the hiring of James Dawson-Hollis and Bill Wright, and the promotion of John Mescall.