Growing brand capability in and knowledge of digital marketing, as well as an increasingly technology-driven market, is putting digital agencies under increasing scrutiny, according to a
The Top 100 digital agencies 2015 report from Econsultancy found that the average fee income at the UK’s biggest agencies increased by 25% last year. Despite
the growth in fees, agencies report that clients are asking “more searching questions” than before and
increasingly moving functions in-house.
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