BIZ DEV: TuneIn Taps GMR To Help Launch Subscription Service

Audio network, TuneIn hired GMR to manage sports marketing for the launch of TuneIn Premium, a subscription audio service featuring both Major League Baseball and Barclays Premier League broadcasts. TuneIn's premium service debuted in the US, UK and Canada. The agency is leading brand positioning and digital advertising, as well as experiential marketing in support of TuneIn Premium's sports offerings.
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