• by Amy Corr  @MediaPostOTL, January 13, 2016

No matter how many times I watch this ad, I still laugh out loud. "Woodchipper" is part of Chevrolet's "Real People, Not Actors" campaign and illustrates how attached everyone has become to their phones. To promote the Chevy Cruze and its built-in 4G LTE WiFi, phones are collected from participants, so they won't blab on social media. The project head then instructs folks to put on safety goggles as he puts all phones through a woodchipper.

The reactions are priceless. One woman has chest pains, another tries to stop her phone from going through the chipper, and a few men sit calmly, knowing they are thisclose to exploding. Everyone breathes a sigh of relief when they get their phones back and watch a sneak peek of the highly connected 2016 Cruze. Watch it here, created by Commonwealth//McCann.