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RKCR/Y&R Wins The Premier League

  • Campaign, Friday, February 26, 2016 7:12 AM

The Premier League has appointed Rainey Kelly Campbell Roalfe/Y&R as its first advertising agency. RKCR/Y&R won the pitch after going up against Adam & Eve/DDB in the final round. M&C Saatchi took part at an earlier stage in the process, which was handled by Robin Consulting. The WPP agency will begin working on the advertising, digital and social media account immediately.

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