bank in Ireland launched "You Be You, We'll Be Your Bank,"
encouraging customers buying their first home to embrace their quirky side when it comes to making a house a home. The ad, created by KK Outlet
features Gloria Gaynor's hit "I Am What I Am," and showcases new homeowners adding personal touches to their new abodes. One couple is taking DIY to a new level, while another makes the family room a
place for singing and dancing. "You do the home bit and we'll do the house bit," closes the ad, seen here