Around the Net
UK Advertising Tipped To Pass Pre-Recession Levels
- Marketing Week, Tuesday, April 26, 2016 6:15 AM
Spend on UK advertising will finally surpass pre-financial crisis levels next year as marketers turn to emerging formats on mobile, social media and native. According to the latest expenditure report from the Advertising Association and Warc, UK ad-spend growth hit a five-year high in 2015 of 7.5%, boosting overall spend to GBP20.1bn.
