
Dentsu Aegis Network has acquired Brazilian consulting firm Cosin
Consulting, the companies have confirmed. Terms weren’t disclosed.
DAN said that the firm, based in Sao Paulo with about 200 staffers, would become part of Isobar Brazil Group and is
being re-branded “Cosin-Linked by Isobar.”
Consultants and agencies are increasingly getting into each other’s businesses. The acquisition is designed to bolster
Isobar’s growing business transformation and strategic consulting service offering across the Americas.
Cosin Consulting was established in 2005 by Co-Founders Arnaldo Cosin and
his brother Alessandro Cosin, who previously had worked at major consulting companies Accenture, IBM and CapGemini. Post-acquisition, Alessandro Cosin will take on the role of CEO of Cosin
-—Linked by Isobar, while Arnaldo Cosin will assume a new advisory position.
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Cosin Consulting’s services include Business Consulting, IT Consulting and Project Management. Clients
include Kroton Educational, Itaú, GPA, AB Inbev, Walmart, Bradesco and O Boticário Group.
“With the addition of Cosin Consulting, Dentsu Aegis Network Brazil is able to
work with clients to both redesign their business model and brand development, as well as deliver the right strategy, implementation and execution to excel in today’s omnichannel world,”
stated Abel Reis, CEO of Dentsu Aegis Network Brazil.