- AC&M Opens Outpost In Monterrey, Mexico
MAD, Fern Siegel - Friday, January 10, 2025
This is the agency's second international location, after adding a digital te ...
- 'Imperfects' Inaki Godoy Introduces McDonald's Dulce de Leche Frappe
MAD, Fern Siegel - Thursday, December 12, 2024
The caramel frappe flavors are a favorite of Latinos - and kno ...
- AKQA Ups Baffa To Managing Partner
People on the Move, Fern Siegel - Thursday, October 10, 2024
Under her leadership, AKQA Casa has worked on projects across London, t ...
- X To Return Services To Brazil Following Compliance With Court's Demands
MediaDailyNews, Colin Kirkland - Wednesday, October 9, 2024
Brazil's Supreme Court Justice Alexandre de Moraes ended the ban after El ...
- X Forced To Pay $5M In Fines To Resume Service In Brazil
MediaDailyNews, Colin Kirkland - Monday, September 30, 2024
X must now pay $5 million in fines to reinstate itself ...
- TikTok Combats Medical Misinformation, Partners With WHO's Fides Creators
MediaDailyNews, Colin Kirkland - Friday, September 27, 2024
The Fides network community of healthcare professionals and content creators will transla ...
- Reddit Increases AI Ad, Translation Tools, Appoints CRO
MediaDailyNews, Laurie Sullivan - Wednesday, September 25, 2024
As Mike Romoff will lead Reddit's ad and sales businesses as ...
- X Complies With Brazilian Censorship Orders
MediaDailyNews, Colin Kirkland - Monday, September 23, 2024
X has agreed to block the accounts in question, naming a n ...
- Tequila Don Julio 70 Anejo Cristalino Bottles Smoothness, Celebrates Mexican Heritage
MAD, Fern Siegel - Thursday, September 5, 2024
Anomaly crafts new spots utilizing Willy Chavarria's artistry. ...
- X Banned In Brazil, Loses 20M Users
MediaDailyNews, Colin Kirkland - Tuesday, September 3, 2024
X's total user base is down at least 10% in 2024, whi ...
- Bluesky Adds Over 2M Users As X Is Banned In Brazil
MediaDailyNews, Colin Kirkland - Tuesday, September 3, 2024
Bluesky reported "all-time-highs for activity" late last week, with 500,000 new use ...
- X Could Be Suspended In Brazil By Thursday Night
MediaDailyNews, Colin Kirkland - Thursday, August 29, 2024
X is facing a potential ban in Brazil after a Brazilian Supre ...
- Tombras Acquires Buenos Aires Agency Nina, Opens First Global Outpost
MAD, Fern Siegel - Tuesday, August 20, 2024
Tombras said the new agency will enhance its competitive edge, given i ...
- Dominican Republic Invites Visitors To 'Taste The Paradise'
Out to Launch, Fern Siegel - Monday, August 19, 2024
Creative highlights the nation's hospitality, cultural richness and the diversity of i ...
- NFL Encourages Latinos To Vote
Marketing Daily, Tanya Gazdik - Sunday, August 4, 2024
The "Latino Votes" campaign, created and produced by MEL, features Carolina Panther ...
- The Biggest Small Technology Firm Advertisers Might Not Know - But Will
Data & Programmatic Insider, Laurie Sullivan - Monday, July 22, 2024
Appointing Adam Kline as North America CEO triggered the next phase ...
- Why This Sanofi Exec Is Very Comfortable In Her Own Skin
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, July 11, 2024
"I always had almost an imposter syndrome a little bit, and ...
- Disney Offers Global First-Party Data Connection
Television News Daily, Wayne Friedman - Monday, June 24, 2024
The BridgeID platform allows the Disney Audience Graph, through the company's clean-ro ...
- Let's Shake On It: Black Friday Awareness Campaign Wins Media Grand Prix
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
The campaign, called "Handshake Hunt," was created by agency Gut Sao Pau ...
- $1.4B Lost To Mobile In-App Ad Fraud In Q1 2024
MediaDailyNews, Laurie Sullivan - Friday, May 24, 2024
Some $1.4 billion was lost to mobile in-app ad fraud, per Pixalate ...
- Instagram Expands Creator Marketplace To 10 New Regions
MediaDailyNews, Colin Kirkland - Monday, May 13, 2024
Meta is expanding Instagram's Creator Marketplace tool across 10 new countries includi ...
- Conan's New Travel Show: May The Norse Be With You
TVBlog, Adam Buckman - Wednesday, April 17, 2024
In "Conan O'Brien Must Go," Conan travels to these other countries ...
- TikTok Expands Media Brand Safety To More Countries With New IAS Products
MediaDailyNews, Colin Kirkland - Thursday, April 11, 2024
The expanded TikTok partnership with Integral Ad Science will offer brand-safety servic ...
- Slow-Time Data: Brands Are Having Trouble Tracking Customer Behavior
Email Insider, Ray Schultz - Friday, April 5, 2024
Fewer than half of marketers are collecting real-time experience data, Acoustic a ...
- TikTok Tries To Prove Its Worth To U.S. Economy
MediaDailyNews, Laurie Sullivan - Thursday, March 14, 2024
This week, TikTok released a feature that allows creators to track trendi ...
- WPP Expands Telefonica Account Across Latin America
MAD, Steve McClellan - Wednesday, January 24, 2024
The holding company has created an entity called Blue Spark Partnership ...
- Sturdy, Consistent Wrestling Is A No-Brainer For Netflix
TVBlog, Adam Buckman - Thursday, January 25, 2024
By partnering with the WWE, Netflix is making a sure bet ...
- Will Netflix's $5B WWE Deal Give A Boost To Its Ad Business?
Television News Daily, Wayne Friedman - Tuesday, January 23, 2024
Netflix will be exclusive partner for WWE content including "Raw" programming. T ...
- The Countries Contributing Most To Ad-Tracker Increases This Year
MediaDailyNews, Laurie Sullivan - Friday, December 22, 2023
Data suggests the share of ad-tracking requests in user traffic worldwide ro ...
- Santa Teresa Rum's 'Greater Purpose' Highlights Brand, Social Advocacy
MAD, Fern Siegel - Wednesday, December 6, 2023
The campaign highlight's the brand's distinctions, as well as its ongoing wo ...