CEM elevates brands by linking them to positive associations in consumers' subconscious. The company identifies Brand Triggers so a brand can elevate its image and shift brand preference.
"The Center for Emotional Marketing has a proven, 20-year track record of brand building success and helping Fortune 100 companies achieve unprecedented growth for major consumer brands from Snickers and Jell-O to Pepsi. CEM's unique approach to enhancing engagement and shifting brand preference is compelling, and we look forward to telling its story," said Henry Feintuch, president of Feintuch Communications.
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