Digital design and innovation agency Digital Surgeons is merging with strategic business consultant Profitable Channels.
Stephen Diorio, the founder of Profitable Channels, will lead a new Digital Transformation practice at the combined entity, which will retain the Digital Surgeons.name.
Profitable Channels brings 15 years of experience helping over 100 marketers, such as CBS, Intuit, Ricoh, and SunTrust Bank, leverage advanced marketing and sales practices to drive growth and differentiate the customer experience.
"By joining up with Digital Surgeons, we can now give our clients the blend of strategy, speed-to-market, design excellence and digital execution they need to successfully engage with mobile-enabled and digitally empowered customers who value experiences more than products and price," stated Diorio.
"The merger brings critical skills in direct-to-customer strategy that our clients are looking for as they rethink their marketing, product, and channel strategies to adapt to digital customers and disruptive competition," said David Salinas, co-founder of Digital Surgeons.
Digital Surgeons has offices in New York, New Haven and Vancouver. The firm has worked for clients such as Lego, Sabra, Barneys and Sharp.