- Campaign, Friday, December 2, 2016 6:22 AM
According to video ad tech company Unruly’s viral chart for 2016, the two-minute spot created by Adam & Eve/DDB attracted just under 2 million shares since launching on 9 November.
The "Buster the Boxer" spot is already the fifth most-shared Christmas ad of all time and the most-shared John Lewis ad ever.
Read the whole story at Campaign »