Viewers follow one burn victim for a night, the one night this man feels completely comfortable with going outdoors: Halloween. He begins his night by passing out candy to neighborhood kids. He then dresses up as a vampire, goes out to a carnival, rides the bumper cars, socializes at a bar, even compliments a woman on being the prettiest girl in the room. The man is pumped with excitement and happy that everyone treated him normally, and he didn't make anyone feel uncomfortable. The man starts his trip home at sunrise; he didn't waste one ounce of the night.
"Let's help burn victims smile again more than just once a year," closes the video created by TBWA\Paris and TBWA\ELSE. Nicolas Galoux directed the video.