
The
Hong Kong Tourism Board wants visitors to
experience the destination's sights and diverse cultures like a local. Created by
Grey Group Hong Kong, the "Best of All, It's In Hong Kong" campaign first launched in China, Taiwan,
India, Korea, Japan, Malaysia, Singapore, Indonesia, Thailand and Philippines, with a later launch in Australia, Canada, France, Germany, U.K. and the U.S.
The first video features Chef Bombana, a Michelin-starred chef who has lived in Hong Kong for more than 20 years. Eat like Bombana does, whether it's a fancy restaurant
or street food. You can't go wrong.
Next, viewers follow Anais Mak, a fashion designer who finds inspiration for her outfits from the
streets of Hong Kong. The ad closes with a cameo by singer and actor Eason Chan.
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