- Campaign, Monday, April 30, 2018 9:53 AM
There may be talk of mergers in the news headlines, but there is a split afoot for Asda this morning. Campaign
confirms that the supermarket chain, in talks to merge with Sainsbury's, has
ended its two-year relationship with Saatchi & Saatchi and handed the ad brief to Abbott Mead Vickers BBDO.
Read the whole story at Campaign »