Marketing Store Hires New U.S. Retail Head

Customer engagement agency The Marketing Store, has hired Brian Barthelt to run the company’s U.S. retail business which includes client McDonald’s. 

He will report to President Mark Landolt and will work closely with McDonald’s AOR We Are Unlimited representing The Marketing Store’s embedded group within McDonald’s dedicated agency. 

A 20-year industry veteran, Barthelt previously served as general manager, in-store digital at DCI Artform and senior vice president-director of digital technology at Leo Burnett/Arc.


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