Oberland, the New York-based cause-related-focused agency has announced a number of recent new account wins, including nonprofit Heifer International which works to eradicate hunger and poverty through sustainable, community-led development.
Also signing on: The Christopher and Dana Reeve Foundation which is dedicated to advancing quality of life and finding treatments and cures for individuals living with paralysis.
The American Jewish Joint Distribution Committee (JDC), billed as the world’s leading Jewish humanitarian assistance organization, has also tapped the agency.
For-profit marketers Genie and Blockchain.com also just hired the agency, which is renovating its Canal Street office to accommodate the 40 staffers it projects to have on board next year.
“We faced many naysayers when we launched our agency in 2014 but stayed true to our course and it’s working,” said Oberland co-founder and executive creative director Bill Oberlander. “We’ve doubled in size during the past year, have too many open positions, and an office bursting at the seams with social-good crusaders. It shows there’s a need for what we do and we’re happy to guide the way in the purpose arena.”