Policygenius' Podcast Listener Feedback Is To Die For

  • November 20, 2019

The Challenge

Policygenius, which sells life insurance online, languished unnoticed in a small store in New York City. It wanted to get people talking about the brand.

The Execution

Blayne Smith, Senior Acquisition Manager, saw in 2017 that the podcasting industry had exploded and decided to invest heavily in it. …

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