Almost all (94%) of consumers are annoyed by the communications they receive from businesses, a sign that the constant barrage of social media alerts, push notifications, messages and robocalls is leading to digital burnout, cloud communications company Twilio concluded from a survey.
Social media a decade ago pushed communications between …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.